Applying game design principles & techniques to non-game elements to increase user engagement is Gamification.
Gamification is the use of game design elements, game thinking and game mechanics to enhance non-game contexts.
Here are lists of very good place to learn more about Gamification, how you can use it today & what is the future of Gamification.
- Gamification – Coursera Class
- Gamification & UX – Smashing Magazine article.
- Gamification by Design – book
- The Purpose of Gamification – O’Really
- Five Rules of Gamification – Forbes
- Fun is the Future – Mastering Gamification – Google TechTalks video
Hope the list above going to help you readers get more insight & details on Gamification. Have you come across any good articles similar? Comment it down below, I will read it.